Selfound is an AI venture studio. We build and ship our own AI products every day — and we bring that same team into your business to automate the work that’s capping your growth. 4–7× more qualified leads. 3–5× capacity per person. Agents that run 24/7.
1 week · 1 process mapped · ROI memo · fee credited against the Audit
Five AI products run live in our own portfolio — across digital health, recruitment, hospitality, and startup tooling. The playbook we run for you is the one we use on our own ventures every day: agent architecture, evals, production observability. You get a team that lives AI end-to-end, not one that reads about it.
Our AI Adoption Framework — three phases, measurable outcomes at every stage, and full ROI visibility from day one.
We map every revenue-generating process and find where growth is capped by human bandwidth — not by demand.
We build custom AI agents that qualify leads, support customers, and run the workflows your team never had time for.
Agents learn and improve. Coverage expands across departments — so you hire ahead of demand, not behind it.
This isn’t cost-cutting. It’s more revenue per person, more pipeline per dollar, and margin that expands as you scale. Agents absorb the repetitive work so your team closes deals, grows accounts, and builds — the work that compounds.
4–7×
More qualified leads
3–5×
Capacity per person
171%
Average annual ROI
5.2mo
Median payback
We’re not theorising. These are live products we’ve designed, built, and scaled — most of them AI-native — the same execution muscle we bring to your business.
All-in-one platform connecting personal trainers with clients worldwide — live sessions, payments, and client management. Built and scaled in-house.
AI governance for wellness & fitness — a guardrail layer that constrains LLM output into safe, validated plans for workouts, nutrition, recovery, and habits. Powers Gymbile’s plan generation.
Digital loyalty platform for coffee shops — smart stamp cards, customer retention, and data-driven insights. Shipped end-to-end by our team.
Lifestyle-first property search for the UK — describe your ideal life and Rielty matches it against 15.8 million homes in England & Wales using schools, stations, woodland, coastline, and crime data.
AI-powered startup co-pilot that turns ideas into actionable business plans. Agentic workflows in production, serving real founders.
Cashless QR-code tipping for hospitality teams — workers keep 100% of tips via Stripe, with crews, multi-currency, and instant payouts. Built and shipped end-to-end.
AI avatars for recruitment — 24/7 automated screening at a fraction of agency fees. Voice, reasoning, and integrations, live in production.
AI nutrition intelligence for diabetics — camera food scanning, glycemic analysis, and insulin estimates. Computer vision in real users’ hands.
Most companies burn months hiring an AI team or pay a Big-4 firm for slideware. There’s a faster, sharper option.
We build and ship AI products ourselves. You get engineers who live AI end-to-end — not a deck from advisors who’ve never deployed an agent.
10+ years shipping AI to production. On every build a Selfound founder is directly accountable for outcomes — no junior pass-through.
Agents, code, prompts, and evals are delivered to your repository. Train your team and take it in-house, or let us run it. No lock-in.
Governance, automated evals, audit trails, and human-in-the-loop by default. AI only earns a seat if it’s accountable.

Technical founder with 25+ years shipping production systems. Founding engineer at Syft (acquired by Indeed), author of WPL, and the engineer behind every product in the portfolio — deep in agentic AI, LLM guardrails, and fault-tolerant distributed systems.
LinkedIn →
Marketing leader with 15+ years across startups and international brands. Co-founder & CMO at Gymbile, she owns positioning, growth, and brand — has led distributed teams of 16 and directed communications on projects featured by the BBC and The New York Times. Turns first conversations into engagements that ship.
LinkedIn →Start with a $3K Discovery Sprint — one week, one revenue-critical process mapped, and a clear memo on the growth AI can unlock. Fee credits toward the Audit if you proceed.
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